by Robert C. WorstellTHE SINGLE KEY TO ALL ADVERTISING AND MARKETING is to understand the reason people act. This reason hasn't changed in all the written history we have. Knowing this enables you to master marketing itself. Dale Carnegie was a keen student of humankind, having critiqued over 150,000 speeches through his public speaking course by the time he wrote this book. From that knowledge, he distilled the essential wisdom of all ages. And published in a bestseller book. EIGHT THINGS THIS BOOK WILL HELP YOU ACHIEVE 1. Get out of a mental rut, think new thoughts, acquire new visions, discover new ambitions. 2. Make friends quickly and easily. 3. Increase your popularity. 4. Win people to your way of thinking. 5. Increase your influence, your prestige, your ability to get things. 6. Handle complaints, avoid arguments, keep your human contacts smooth and pleasant. 7. Become a better speaker, a more entertaining conversationalist. 8. Arouse enthusiasm among your associates.
|Title||How to Win Friends and Influence People - Masters of Marketing Secrets|
|eBook format||Paperback, (torrent)|
|Author||Robert C. Worstell|
|File size||4.5 Mb|
|Book rating||4 (1 votes)